A $100,000 a year CDP to get all your customer data in one place for marketing to them 1:1? We will rescue you from the mafia. Let's build your own CDP!

The smarter folks' way: Modern open-source CDP + PipeCandy 'plug & play', customizable AI models + PipeCandy Audience Sensibility Graph + Affordable implementation & support.

A promise: We will build you a 'no compromise' future-ready data roadmap at one-tenth of the annual cost of the comparable enterprise customer data platform.

Market to 'named customers' & not zombie segments. Appeal to their sensibilities & preferences. Carpe Diem!


100+ Integrations to bring your marketing & customer data in one place

100+ Integrations to bring your marketing & customer data in one place

Google Analytics, Shopify, Amazon, Magento, Etsy, Klaviyo, MailChimp, TradeDesk, Yotpo, LiveRamp & many more

Create a 360-degree customer profile. Know each customer, individually!

Create a 360-degree customer profile. Know each customer, individually!

Get a single-page of your customer's history with you. Track all their interactions, purchases, returns and conversations.

Market to a segment of one. Increase the life-time value of your D2C business

Market to a segment of one. Increase the life-time value of your D2C business

Discover your best customer archtypes. Predict their propensity to engage, triggers to buy and their preferences. Do all of these, visually with no code!

Find look-alike audiences to market to, using our properitary audience graph

Find look-alike audiences to market to, using our properitary audience graph

Using our proprietary audience sensibility graph & 'voice of customer' analysis, bring precision to your performance marketing

Benchmark your traffic performance & conversion against similar brands!

Benchmark your traffic performance & conversion against similar brands!

Become a better marketer with embedded suggestions and benchmarks that are objective & tailored to your contexts!

Get a SaaS CDP with customizable configurations and predictive models

Get a SaaS CDP with customizable configurations and predictive models

SaaS is great. Custom features is also great. Get the best of both the worlds at a price more affordable than enterprise CDPs

Begin here: Free customer data platform roadmap – for the turbulent present & future.

<strong>Begin here:</strong> Free customer data platform roadmap – for the turbulent present & future.

You need to know your existing customers one-on-one because hoping for endless supply of new customers is not a sound strategy. Having clean 1st party data about your customers is a pre-requisite because 3rd party cookie are getting deprecated soon. PipeCandy's bespoke CDP strategy informs your about every customer of yours and also tap into a new audience, all for a fraction of the cost of implementing an 'off-the-shelf CDP'.



Read more about the cookie apocalypse.

Skeptical about CDP & other data investments?

Honestly, you need robust data about your customers from all channels. That's a definite, yes. But if you already invested in data centralization and orchestration, don't throw them away.

Instead, add automation and intelligence layers on top.

A good 'customer data' strategy & implementation helps your team

  1. Trust and use the data. They are smart but they need to know that data is reliable and complete.
  2. Roll out 1:1 marketing faster and with confidence.

You can do all of these without calling it a CDP or by customizing a CDP to fit your needs. Either way, start!


Need a 'customer data roadmap' but in a 'cash conservation' mode now?

We get it.

Brands and eCommerce companies are between rock and a hard place now. Investing now shortens the runway. Not investing now leads to poor retention and conversions. That too shortens the runway.

Have the cake and eat it too! Start an assessment of your data status-quo and arrive at a roadmap.

Find how data flows through your systems and how it is likely to evolve in the next 12 months. Arrive at a data architecture that is just right for you. Not inadequate, not over-sold!


Let's talk about our not-so-secret sauce now - Apache Unomi CDP

Apache Unomi is a privacy-first CDP that is GDPR compliant 'out of the box' and gives granular control to the consumer to manage their past, present and future data.

As with any open-source solution, Apache Unomi comes free! We will take care of customizations, implementation and the analytical payload on top!

Be Pragmatic. Be smart!

Read more about Unomi

Now the actual secret sauce: PipeCandy's Audience sensibility graph

Consumers are what they buy. PipeCandy tracks the underlying values and sensibilities that consumers project when they buy a brand.

Find new insights about your audiences and build 'powerful custom audience' segments based on their values and sensibilities.

Experience 'PipeCandy Audience Sensibility Graph'! Add foresight to your CDP strategy!


Spilling the beans about PipeCandy Audience Graph

For the last four years, PipeCandy has been building the only knowledge graph that understands brands and why consumers buy them.

We have perfected our models by analyzing over 250,000 eCommerce and D2C brands.

Our models, audience analytics and our data will now help you retain and convert customers well into the future – a future that is very different from now!

Trusted by the world's best consumer brands

PipeCandy's 'brand insights graph' powers analytics, sales, marketing and risk teams across multiple fortune 500 companies and leading eCommerce brands. Bring on the sophistication of PipeCandy's audience graph, unparalleled, classified data about brands and the affordability of open source.


Shopify


Rakuten

Retrofuzz

Clinch

teelaunch

Pricing

Pay only for CDP implementation and support. Get the CDP itself, for free. Add our proprietary AI models and our audience data enrichment solutions for an additional fee.

Your CDP journey can start at an annual cost that is lesser than the monthly cost of competing SaaS CDPs.


Team

Team PipeCandy