Analysis Of US Children and Infants eCommerce Market Share|2022 Statistics

Updated as of Aug 10, 2022


US eCommerce Children and Infants is the world’s largest eCommerce market with an aggregate GMV of USD 8B. It accounts for 47% of Children and Infants companies in the world.


US Children and Infants eCommerce market share by Web Sales Range

US Children and Infants eCommerce market is long-tail heavy. PipeCandy estimates that 89% of the merchants generate annual online sales of less than USD 1M. Less than 1% of the companies generate more than USD 50M in annual online sales


#Web Sales RangeeCommerce companiesMarket Share
1 < 1M 16,592 88.63%
2 1M-50M 2,025 10.82%
3 50M-100M 64 0.34%
4 100M-500M 32 0.17%
5 >500M-1B 7 0.04%

Custom Cart is the leading eCommerce technology in US Children and Infants market in terms of GMV with a share of 26%.
US with 47% share has the largest Children and Infants eCommerce companies in the world.
PipeCandy

Researcher

Our reports prove our credentials.

Download & unlock the insights


The State of the Direct-to-Consumer Industry 2022

The State of the Direct-to-Consumer Industry 2022


State of the US Direct-to-Consumer Subscriptions Industry 2022

State of the US Direct-to-Consumer Subscriptions Industry 2022


Global eCommerce market size

Global eCommerce market size


View more Reports

US Children and Infants eCommerce Market Share by Traffic Rank

According to PipeCandy, less than 1% of eCommerce companies in US Children and Infants eCommerce market have a web traffic rank of less than 10K, while 65% of companies have a traffic of more than 3M


#Traffic RankeCommerce companiesMarket Share
1 < 10K 33 0.18%
2 10K - 100K 182 1.0%
3 100K - 500K 1,049 5.6%
4 500K - 1M 513 2.7%
5 1M - 3M 4,730 25.2%
6 3M - 10M 12,295 65.4%

There are 18,802 eCommerce companies in US Children and Infants market in 2022
The aggregate online sales of eCommerce companies in US Children and Infants was USD 16.7B in 2022
Quash the doubts about your TAM

Data-driven market estimates. All the right answers for your TAM questions Size the market from every perspective that matters to your business

US Children and Infants eCommerce Market Share by eCommerce Technology

Around 30% of the US Children and Infants eCommerce companies use Shopify and account for 26% of the GMV.


#eCommerce technologyeCommerce companiesMarket Share
1 Shopify 5,695 30.3%
2 WooCommerce 2,589 13.8%
3 Wix Stores 2,401 12.8%
4 Squarespace 1,332 7.1%
5 Ecwid 806 4.3%
6 Weebly eCommerce 594 3.2%
7 OpenCart 508 2.7%
8 PrestaShop 387 2.1%
9 Magento 338 1.8%
10 Big Cartel 333 1.8%

The aggregate GMV of US Children and Infants eCommerce on Shopify is USD 4,286M
The aggregate GMV of US eCommerce Children and Infants Market on WooCommerce is USD 1,143M
Quash the doubts about your TAM

Data-driven market estimates. All the right answers for your TAM questions Size the market from every perspective that matters to your business