US Hobbies and Interests eCommerce Market Share Statistics|2022 Statistics

Updated as of Feb 10, 2023


US Hobbies and Interests industry accounts for about 43% of all global Hobbies and Interests eCommerce companies and 42% of global GMV of the Hobbies and Interests eCommerce industry.


US eCommerce Market Share - Hobbies and Interests

87% of all Hobbies and Interests eCommerce companies in the US have GMV less than USD 1M. Only 0.35% of these companies have more than USD 50M in GMV.


#Web Sales RangeeCommerce companiesMarket Share
1 < 1M 7,823 87.98%
2 1M-50M 1,044 11.74%
3 50M-100M 13 0.15%
4 100M-500M 9 0.10%
5 >500M 3 0.03%

Hobbies and Interests B2C physical goods eCommerce market size was USD 9B in 2021.
There were 9K B2C Hobbies and Interests eCommerce companies in 2021
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US eCommerce Market Share - Hobbies and Interests

About 97% of the US Hobbies and Interests eCommerce companies have traffic ranks more than 1M. These companies account for about 26% of the GMV of the US Hobbies and Interests eCommerce industry.


#Traffic RankeCommerce companiesMarket Share
1 <10K 19 0.21%
2 10K - 100K 43 0.48%
3 100K - 500K 126 1.41%
4 500K - 1M 497 5.56%
5 1M - 3M 2,063 23.07%
6 3M - 10M 6,193 69.27%

WooCommerce is the leading eCommerce technology in US Hobbies and Interests eCommerce market in terms of GMV with a share of 21%.
US with 24% GMV share has the largest Hobbies and Interests eCommerce market in the world.
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US Hobbies and Interests eCommerce Market Share by Country

27% of global Hobbies and Interests eCommerce businesses are in the United States. The US Hobbies and Interests eCommerce market generated a GMV for USD 9B in 2021.


#eCommerce technologyeCommerce companiesMarket Share
1 WooCommerce Checkout 1,956 21.88%
2 Shopify 1,400 15.66%
3 Squarespace Add to Cart 1,335 14.93%
4 Wix Stores 1,241 13.88%
5 Weebly eCommerce 610 6.82%
6 Ecwid 435 4.87%
7 OpenCart 408 4.56%
8 Custom Cart 172 1.92%
9 PrestaShop 142 1.59%
10 Magento 131 1.47%

In the US, about 0.64% of GMV on Shopify is from the Hobbies and Interests industry
The top three eCommerce technologies in the US Hobbies and Interests industry are WooCommerce, Shopify, and Squarespace Add to Cart.
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