Analysis Of Virtue Mart eCommerce Market Share | 2022 Statistics

Updated as of Jul 10, 2022


Virtue Mart is being used by around 45K eCommerce merchants across the globe. The companies on Virtue Mart had an aggregate GMV of USD 10B in 2021.


Virtue Mart Physical Goods eCommerce Market Share by Web Sales Range of Companies

PipeCandy estimates that 88% of the merchants on Virtue Mart generate annual online sales of less than USD 1M. 0.09% of Virtue Mart companies generate more than USD 50M in annual online sales.


#Web Sales RangeNumber of CompaniesMarket Share
1 < 1M 13,812 87.91%
2 1M-50M 1,886 12.00%
3 50M-100M 9 0.06%
4 100M-500M 4 0.03%

North America accounts for 11% of GMV on Virtue Mart in 2021
EU accounts for 40% of GMV of Virtue Mart in 2021
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Virtue Mart eCommerce Market Shares by Web Traffic Rank

According to PipeCandy's estimates, 38% of websites on Virtue Mart have a web traffic rank between 3 million and less than 10 million.


#Traffic RankNumber of CompaniesMarket Share
1 < 10K 2 0.00%
2 10K - 100K 32 0.07%
3 100K - 500K 199 0.45%
4 500K - 1M 302 0.68%
5 1M - 3M 5,606 12.55%
6 3M - 10M 16,966 37.97%
7 10M+ 21,578 48.29%

There are 45K eCommerce companies using Virtue Mart in 2022
The aggregate online sales of physical goods eCommerce companies using Virtue Mart is USD 9.6B in 2021.
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Virtue Mart eCommerce Market Share by Country

Russia is the largest market for Virtue Market, followed by US and Germany. NIne out of the top ten markets for Virtue Mart are based in Europe. Russia and US each are home to more than 20% of the companies on Virtue Mart.


#CountryeCommerce companiesMarket Share
1 United States of America 9,910 22.18%
2 Russia 9,465 21.18%
3 Italy 2,293 5.13%
4 Greece 1,888 4.23%
5 Germany 1,691 3.78%
6 Hungary 1,310 2.93%
7 Spain 1,209 2.71%
8 Ukraine 1,200 2.69%
9 Netherlands 1,080 2.42%
10 United Kingdom 1,041 2.33%

The aggregate GMV of Fashion and Apparel companies on Virtue Mart is USD 3.3B.
The aggregate GMV of Grocery and Home Supplies companies on Virtue Mart is USD 0.88B.
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