Analysis of Consumer Appliance Market Share

Updated as of Nov 10, 2022

Appliance Market Share


Total Active Appliance


Worth an estimated $730 billion dollars, the appliance industry is one that's engrained itself into every aspect of our collective lives. The following is a breakdown of the Appliance market share segregated by web sales, traffic, region, and more.

Appliance Market Share by Web Sales

<1M 40.807%
1M-5M 15.981%
5M-10M 1.965%
10M-25M 2.172%
25M-50M 0.155%
50M-100M 0.181%
100M+ 0.802%
Not Applicable 37.911%

Appliance Market Share by Web Traffic

<1K 22.81%
1K-10K 51.55%
10K-25K 9.6%
25K-100K 9.49%
100K-500K 4.27%
>500K 2.29%

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Appliance Market Share By Region

Europe 13.07%
Latin America 0.75%
North America 77.91%
Asia Pacific 7.82%
Africa 0.45%

Appliance Market Share By Country

United States of America 73.12%
United Kingdom 10.48%
Canada 4.8%
Japan 2.28%
Australia 2.25%
India 1.57%
Colombia 0.64%
Germany 0.55%
Ireland 0.43%
Pakistan 0.31%



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Detailed Analysis and Insights On Consumer Appliance Market

Appliance Market Share By Web Sales

An estimated 0.8% of appliance stores earned in excess of $100M when accounting for web sales. Appliance stores earning less than one million dollars made up 40.8% of the total market share. 15.9% of the companies pulled in $1M-$5M in web sales.

Appliance Market Share By Region

A country wise estimate of the appliance market share revealed the following: the United States topped the chart with 73.12%. Following far behind is the United Kingdom which makes up 10.48% of the market share. Canada, Japan, Australia close out the top five with 4.80%, 2.28%, and 2.25% respectively.

Appliance Market Share by Web Traffic

Of all the appliance sites accounted for, only 2.29% attracted more than 500,000 visitors on a monthly basis. 4.27% were able to pull in visitors in the 100K-500K range.

The Future of Appliance

With the increasing spending power and urbanization of middle-income households around the world, people are spending more on appliances than ever before. Combined with the fact that electrical items are becoming more and more affordable, the appliance industry is primed to experience continued growth for years to come.

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