Hitwise Alternatives

Why PipeCandy is a better Hitwise alternative for competitor brand intelligence?

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What makes PipeCandy a better alternative to Hitwise? Let's look at some facts.



Better insights about eCommerce companies

Hitwise was a great source for tracking consumer behavior on eCommerce websites – until its primary clickstream data partner was caught mining user data. PipeCandy tracks more than 70 data points about eCommerce and D2C brands and consumer perception about these brands without tracking user actions on their websites.


Comprehensive Data Intelligence

PipeCandy tracks who sell what items and what values they stand for. Unlike traditional data companies, PipeCandy has built a proprietary taxonomy of eCommerce categories, sub-categories, brand tags, and brand values. Our deep learning models discover brands that are often mentioned together by industry experts and consumers. Compare your brand's performance with the right set of peers. Look at the right data. Make the right decisions!


Accurate, deep data without compromising user privacy

Hitwise relied too much on Jumpshot to track how consumers used and navigated through eCommerce websites. You are where you are because Hitwise compromised on user privacy. PipeCandy tracks and analyzes consumer perception about brands not by their clickstream data but through their reviews and other user-generated content. In other words, we analyze brand performance based on what consumers say.


Looking for a Hitwise Alternative for eCommerce and retail leads? Check out the eCommerce leads from PipeCandy, in action.

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Pipecandy has helped us discover hard to find omnichannel retail/eCommerce leads and develop outreach campaigns that are both efficient and scalable. These efforts have contributed to an increase in the number of conversations we have with relevant prospects each month.

Andrew Page

Head - Demand Generation, Agiliron

How account based marketing is done better with PipeCandy?

PipeCandy discovers eCommerce insights at scale using data science.

Your best sales reps can access insights across a variety of aspects of an eCommerce company – right from their business model down to who they ship with.

Finally, your best sales reps can focus on winning accounts instead of throwing darts, trusting their luck!

How account based marketing is done better with PipeCandy? workflow image

Don't invest in another partner that compromises user-privacy! Switch to PipeCandy.

Don't invest in another partner that compromises user-privacy! Switch to PipeCandy.

It takes only 10 minutes to find out how Pipecandy can help discover new leads.