The only detailed report on the impact of COVID on US D2C brands.
We have analyzed 1000+ US D2C brands to comprehend the effects of COVID in the D2C landscape.
What do you find in this report?
Only 24% of the brands that we tracked, went past their peak monthly visits that they scaled in 2019.
Traffic for one in three brands fell from the peak of 2019 over 50%.
80% of the top 10 brands (in terms of paid traffic growth) are venture-funded and each one of them had over a 1000% increase in paid traffic in April 2020 when compared to 2019.
Our datasets on the Direct to consumer industry helped put out this research report. Get in touch with us if you’d want access to their financials, SKUs, shipping volume, etc.