UK eCommerce Market Share Report

Our report helps you answer the questions you have on the United Kingdom’s eCommerce market share with a whole lot of data – web sales, product category, shopping cart, and traffic!

Download Now

UK eCommerce Market Share Report

Here's a sneak peek at what our report on the UK market covers!

  1. United Kingdom: Market Size and TAM

  2. Traffic share to UK retail websites

  3. Demographics, Purchasing Behavior & AOV

  4. Brexit and its impact on UK eCommerce


The most commonly purchased product category in the UK is Clothing. About 35% of eCommerce companies sell Apparel and associated Fashion accessories.

Smartphones accounted for an estimated half of all mobile eCommerce sales. Together with tablets, they both account for a little more than 50% of the UK’s overall eCommerce sales.

Magento leads as the preferred eCommerce platform in the UK, followed by Shopify and WooCommerce.

Quotes Icon

The UK retail market in 2018 was worth an estimated 4 trillion pounds and e-commerce, accounted for 9.75% of all retail. Read our research report to delve into the market size and answer all your questions on the United Kingdom's eCommerce market.

Download Now

World-class companies use PipeCandy to track the global e-Commerce landscape.

Transportation Insights
Clear Banc
Visible SCM
Interested in identifying eCommerce companies from the UK?

Interested in identifying eCommerce companies from the UK?

Our datasets on the eCommerce industry helped put out this research report. Get in touch with us if you’d want access to the financials, SKUs, shipping volume for eCommerce companies.