Target plans on expanding its same-day services further, continuing its efforts to win over consumers with fast and flexible fulfillment. The retailer's Q1 earnings showed that digital sales were up 42% YoY, and over half of those reportedly came from same-day delivery services such as BOPIS, Drive-up, and Delivery.
Payment processor Square is reportedly starting to work with some CBD merchants in an invite-only beta pilot. This marks a major policy shift for Square, which previously banned CBD sales from its network.
Nike ranks No. 1 in consumers’ perception of innovation, fashion/style, and purchase intention, according to a survey among 1,400+ recent athletic apparel purchasers in the U.S., conducted by investment firm Canaccord Genuity in March. Adidas comes in second and Under Armour and Lululemon barely hold ground.
L Brands (LB) reported a quarterly profit of 14 cents per share, surprising analysts who had expected a breakeven quarter. Despite a collapsing Victoria's Secret, L Brands also raised its outlook for the full year, on the heels of record results for its Bath & Body Works unit.
Google is set to introduce AR and 3D visualizations within search results as it seeks to win consumers back from starting their searches on Amazon. At its I/O developers’ conference, Google announced that AR and 3D visualizations on mobile would be accessible in search results within the month.
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eCommerce companies: Free Returns and Free Shipping
Contrary to popular belief, shoppers often incur shipping charges when placing online orders and on average, they pay for shipping on 20% of their orders. 1 in 3 shoppers report paying for free shipping on at least half of their orders while 7 in 10 pay for free shipping for most of their orders. Due to the nature of eCommerce, it gets difficult to implement free returns the smaller an eCommerce company is.